through food is a grassroots media platform exploring the people, systems, and stories shaping what we eat.
Established in 2025 as a non-profit organization based in "Canada", we create in-depth video journalism and features that bridge urban cities and rural communities across the global food system. We fund our reportage and projects through independent sponsorships, grant applications, and merchandise sales.
Amid burnout, brain rot, and bewilderment, we’re not here to tell you what tastes good but rather show you who profits, who’s left out, and why power plays out on our plates.
WHY FOOD?
In Canada, fewer than one in five people live in rural areas where the vast majority of our country’s food supply and exports are grown.
How we grow, trade, and consume food shapes the energy we bring to work, to others, and ourselves each day, often without acknowledging the full cost. Food invites us to understand how the way we feed ourselves says more about who we are than we’d like to admit.
Today, the planet is buckling under the weight of the food system’s demands. Yet this system isn’t broken; it’s working precisely as intended, extracting finite resources at harmful rates because the desire for profit knows no bounds.
We’re building a platform that reflects the lived realities of those it reports on—and recognizes that food systems are not separate from colonization, racism, or dispossession, but deeply entangled with them.
We are growing to host events and design programming that uses food as a way to understand and connect. We’re actively testing new ways to discuss food and share critical information across various platforms. As we develop educational resources, we’re collaborating with classrooms, organizations, and community spaces to make media literacy and knowledge about food systems more accessible.
WHO WE ARE
through food was created and is run by Nathan Sing, a journalist, writer, and documentary filmmaker from "Vancouver". He has reported across Canada and internationally for VICE World News, CNN International, The Walrus, Maclean’s, Global News, and Complex.
Everything we make is produced by the through food team, which includes Sing, "Toronto"-based investigative journalist Urbi Khan (Toronto Star, The Narwhal) as editorial and research producer, and Anna Yurkovich as visual operations producer, with additional support from aligned grassroots organizations, community contributions, and collaborators who believe in our mission.
